Discuss the 3 advantages and 2 drawbacks of advertising.

• the cost of advertising to too high and that such high cost is covered by the selling price of the advertising goods.
•  advertisers cleverly create a misleading impressions of their goods
• Small firms cannot properly advertise their products due to limited resources
• creates the desire and taste for new products which are not actually necessities of life and income of consumers will not let them enjoy

Advantages of advertisements:

• Explore new markets
• Expand the existing ones
• Ward off competition
• Enhance sales and profitability
• Enhance employment opportunities