Discuss the 3 advantages and 2 drawbacks of advertising.


Drawbacks of advertising
  • the cost of advertising to too high and that such high cost is covered by the selling price of the advertising goods.
  •  advertisers cleverly create a misleading impressions of their goods
  • Small firms cannot properly advertise their products due to limited resources
  • creates the desire and taste for new products which are not actually necessities of life and income of consumers will not let them enjoy

Advantages of advertisements:

  • Explore new markets
  • Expand the existing ones
  • Ward off competition
  • Enhance sales and profitability
  • Enhance employment opportunities

  • -1
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