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Board Paper of Class 12-Commerce 2013 Business Studies Delhi(SET 3) - Solutions

General Instructions:
(i) Answer to questions carrying 1 mark may be from one word to one sentence.
(ii) Answer to questions carrying 3 marks may be from 50 to 75 words.
(iii) Answer to questions carrying 4-5 marks may be about 150 words.
(iv) Answer to questions carrying 6 marks may be about 200 words.
(v) Attempt all parts of a question together.


  • Question 1

    Give the meaning of ‘Secondary Market.’

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  • Question 2

    State any one consequence of well performed ‘allocative function’ of financial market.

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  • Question 3

    Why is ‘Marketing’ called a social process?

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  • Question 4

    Distinguish between ‘Selling Concept’ and ‘Marketing Concept’ of Marketing Management Philosophies on the basis of ‘main focus.’

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  • Question 5

    Under three-tier machinery where can a legal heir or representative of a deceased consumer file a complaint where the compensation claim is Rs 25 lakhs.

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  • Question 6

    Pragya bought an iron of a reputed brand for Rs 1,500 but it caused an electric shock while it was being used. Pragya wants to exercise her ‘Right’. Identify the ‘Right’ under which she can be protected.

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  • Question 8

    Why is motivation called a complex process?

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  • Question 9

    At which level of management does directing takes place?

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  • Question 10

    What should be done while ‘taking corrective action’ in process of controlling, when especially in the important areas deviations go beyond the acceptable range?

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  • Question 11

    State how ‘Growth Prospectus’ affect the working capital requirements of a company?

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  • Question 12

    What is the primary objective of ‘Financial Management’?

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  • Question 13

    Name and explain the principle of management according to which a manager should replace ‘I’ with ‘We’ in all his conversations with workers.

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  • Question 14

    Explain ‘Co-operation, Not Individualism’ as a principle of Scientific Management.

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  • Question 15

    Explain ‘Strategy’ as one of the types of plans.

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  • Question 16

    Explain the following features of planning:

    (a) Planning involves decision making; and

    (b) Planning is pervasive.

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  • Question 17

    Ajay was appointed a marketing head of ‘Alfa Enterprise’ manufacturers of toothpaste and toothbrushes. His target sale was 2,000 units a month. Apart from thinking about various channels of distribution to achieve the target he himself started visiting schools in backward areas. He found that even after taking various steps and counselling, some school children had not started brushing their teeth. He investigated and found that they could not afford to buy toothbrush and toothpaste. So with due permission he started donating 200 toothbrushes and toothpastes every month to the school.

    (i) Identify the channel of distribution ‘Ajay would adopt for distribution of toothpaste and toothbrushes and justify it by giving one reason.

    (ii) State any two values which Ajay wants to communicate to the society.

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  • Question 18

    ‘Packaging has acquired great significance in the marketing of goods.’ In the light of this statement state any three functions of packaging.

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  • Question 19

    What is meant by a ‘long-term investment decision’? State any three factors which affect the long term investment decisions.

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  • Question 20

    State the steps in the organising process.

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  • Question 21

    Explain any four points of importance of consumer protection from the point of view of business.

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  • Question 22

    Distinguish between ‘Formal and Informal Organisation’ on the basis of

    (i) Meaning;

    (ii) Authority;

    (iii) Flow of communication

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  • Question 23

    Explain any five features of management.

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  • Question 24

    Nishant, the director of a garments company, is planning to manufacture bags for the utilization of waste material from one of his garment units. He has decided that this manufacturing unit will be set-up in a rural area of Orissa where people have very few job-opportunities and labour is available at very low rates. He has also thought of giving equal opportunities to men and women.

    For this he wants four different heads for Sales, Account, Purchase and Production. He gives an advertisement and shortlists ten candidates per post after conducting different selection-tests.

    (i) Identify and state the next three steps for choosing the best candidate out of the candidates short-listed.

    (ii) Also identify two values which Nishant wants to communicate to the society by setting up this manufacturing unit.

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  • Question 25

    The court passed an order that all schools must have water purifier for the school children as:

    (i) Society in general is more concerned about quality of life;

    (ii) Innovative techniques are being developed to manufacture water purifier at competitive rates;

    (iii) Incomes are rising and children at home are also drinking purified water. The Government is also showing positive attitude towards the water purifier business.

    Identify the different dimensions of business environment by quoting from the above details.

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  • Question 26

    Explain any five points which highlight the importance of ‘controlling’ function in management.

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  • Question 27

    Explain the concept of personal selling and any four qualities of a good salesman.

    OR

    Explain any four factors which affect the determination of the price of a product.

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  • Question 28

    ‘The barriers to effective communication exist in all organisations to a greater or lesser degree.’ State any six measures to overcome these barriers.

    OR

    ‘The Supervisor performs a very important role in an organisation by performing multiple functions.’ State any six such functions.

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  • Question 29

    What is meant by ‘Dividend Decision’? Explain any four factors which affect the dividend decision of a company.

    OR

    What is meant by ‘Financial Planning’? Explain any five points which highlight its importance.

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  • Question 30

    Explain any four functions of stock exchange.

    OR

    Explain the following money market instruments:

    (a) Call Money

    (b) Treasury Bill and

    (c) Commercial Paper

    (d) Certificate of Deposit

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