What is convinience sampling method

Dear Student,
Convenience sampling method :- As the name suggests, this method of sampling completely relies on the convenience of the investigators. In this method, the sample is selected as per the convenience of the investigator. For Example, to collect data on income earning capacity of the poor people, the investigator may conduct his research at a place that is need to his residence. 

Merits :-
Simple and easy to use.
Sample can be obtained very quickly.

Demerits :-
Biased by investigator.
Not completely reliable.

Regards

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